National design competition 2021

Why Design?

Design is one of the professions that has shaped the course of modern civilization. Emerging with the industrial revolution in the second half of the 19th century, from the desire to standardize mass-produced objects and to adapt them both functionally and aesthetically, design has decisively contributed to the technological progress of human civilization. Of course, design had to closely follow scientific and technical discoveries, and sometimes even provoke them. Design is always changing; it is a living organism that transforms in order to respond to current demands.

The design process is the link between science and its practical use for society. It is the starting point, the idea that materializes and later integrates into each of our lives. The modern era, and even more so the contemporary one, is unimaginable without design. The clothes we wear, the mobile phone, furniture, or personal hygiene items—all of these, and many more, began as an idea in the designer’s mind, materialized through a sketch on a piece of paper. How else could it have been?

Observing, studying, documenting, and synthesizing information is the designer’s way of working. Imagining and bringing ideas to life that can change the world, even if only for a short time or in a small way, is the role that every designer assumes. These challenges are always different. Knowing how to “speak” through form and color is the language that every designer learns.